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[ NNSquad ] Google and Bing fight off 'content farms' in effort to improve online searches


Google and Bing fight off 'content farms' in effort to improve online searches

http://j.mp/vBbvXg  (Washington Post)

   "That prompted New Scientist magazine to ask computer scientist
    Richard McCreadie at the University of Glasgow to look into the
    issue. The results show that Google and Microsoft's Bing seem to
    be regaining the upper hand in the fight against content farms.
    Most of the credit has been given to Google, which announced in
    February that it had updated its search algorithm in a bid to
    prioritize sites that publish original and well-researched
    material.  It won't provide details, but many site owners noticed
    that the update penalized sites that publish multiple, near
    identical articles, a favorite tactic of content farms."

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--Lauren--
Lauren Weinstein (lauren@vortex.com): http://www.vortex.com/lauren 
Co-Founder: People For Internet Responsibility: http://www.pfir.org 
Founder:
 - Network Neutrality Squad: http://www.nnsquad.org 
 - Global Coalition for Transparent Internet Performance: http://www.gctip.org
 - PRIVACY Forum: http://www.vortex.com 
Member: ACM Committee on Computers and Public Policy
Blog: http://lauren.vortex.com 
Google+: http://vortex.com/g+lauren 
Twitter: https://twitter.com/laurenweinstein 
Tel: +1 (818) 225-2800 / Skype: vortex.com

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