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[ NNSquad ] How Mad Men sold computers in the 1960s and 1970s

How Mad Men sold computers in the 1960s and 1970s

http://j.mp/KPGcZa  (ars technica)

    "Speed, efficiency, economy, and reliability," were the standard
    buzzwords. But as computers got smaller, cheaper, and more powerful,
    ads encouraged consumers to see them as more than just calculating
    machines. Pamphlets foregrounded the growing female labor force that
    ran them first as key punch operators and programmer assistants, then
    as programmers and computer buyers themselves. These advertisements
    also took on an increasingly futuristic and almost utopian edge.

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Also fun, the PDP-6 price list from 1964 that I've had online for many
years: http://j.mp/dV3L1B  (Vortex [PDF])

Lauren Weinstein (lauren@vortex.com): http://www.vortex.com/lauren 
Co-Founder: People For Internet Responsibility: http://www.pfir.org 
 - Data Wisdom Explorers League: http://www.dwel.org
 - Network Neutrality Squad: http://www.nnsquad.org 
 - Global Coalition for Transparent Internet Performance: http://www.gctip.org
 - PRIVACY Forum: http://www.vortex.com 
Member: ACM Committee on Computers and Public Policy
Lauren's Blog: http://lauren.vortex.com
Google+: http://vortex.com/g+lauren / Twitter: http://vortex.com/t-lauren 
Tel: +1 (818) 225-2800 / Skype: vortex.com
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