[ NNSquad ] How Microsoft and Yahoo are selling politicians access to you

[Lauren Weinstein <lauren@vortex.com>]

How Microsoft and Yahoo are selling politicians access to you

http://j.mp/LYQsug  (ars technica)

   "Microsoft and Yahoo are selling political campaigns the ability to
    target voters online with tailored ads using names, Zip codes and
    other registration information that users provide when they sign up
    for free email and other services ... Google and Facebook told
    ProPublica they do not offer this kind of political matching service.
    Google's privacy policy classifies political beliefs as "sensitive
    personal information," which should not be used for online ad
    targeting. Facebook does allow political campaigns to target political
    advertisements, but only on the basis of political beliefs reported by
    the users themselves, rather than information culled from their voting
    records."

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--Lauren--
Lauren Weinstein (lauren@vortex.com): http://www.vortex.com/lauren 
Co-Founder: People For Internet Responsibility: http://www.pfir.org 
Founder:
 - Data Wisdom Explorers League: http://www.dwel.org
 - Network Neutrality Squad: http://www.nnsquad.org 
 - Global Coalition for Transparent Internet Performance: http://www.gctip.org
 - PRIVACY Forum: http://www.vortex.com 
Member: ACM Committee on Computers and Public Policy
Lauren's Blog: http://lauren.vortex.com
Google+: http://vortex.com/g+lauren / Twitter: http://vortex.com/t-lauren 
Tel: +1 (818) 225-2800 / Skype: vortex.com
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