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[ NNSquad ] YouTube User Power, and Lessons from "United Breaks Guitars"


YouTube User Power, and Lessons from "United Breaks Guitars"

http://j.mp/KcO8PA  (YouTube)

   "Musician Dave Carroll tells the story of how his customer complaint
    video "United Breaks Guitars" became on online sensation, at the BRITE
    '10 conference. Carroll shares his music and discusses how United
    changed its ways, and the lessons for customer service in an age of
    social media."

 - - -

A couple of years old but still very relevant.

--Lauren--
Lauren Weinstein (lauren@vortex.com): http://www.vortex.com/lauren 
Co-Founder: People For Internet Responsibility: http://www.pfir.org 
Founder:
 - Data Wisdom Explorers League: http://www.dwel.org
 - Network Neutrality Squad: http://www.nnsquad.org 
 - Global Coalition for Transparent Internet Performance: http://www.gctip.org
 - PRIVACY Forum: http://www.vortex.com 
Member: ACM Committee on Computers and Public Policy
Lauren's Blog: http://lauren.vortex.com
Google+: http://vortex.com/g+lauren / Twitter: http://vortex.com/t-lauren 
Tel: +1 (818) 225-2800 / Skype: vortex.com
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