NNSquad - Network Neutrality Squad
[ NNSquad ] The Psychology of Malware Warnings
The Psychology of Malware Warnings
http://j.mp/1cWvXAe (SSRN)
"Internet users face large numbers of security warnings, which they
mostly ignore. To improve risk communication, warnings must be fewer
but better. We report an experiment on whether compliance can be
increased by using some of the social-psychological techniques the
scammers themselves use, namely appeal to authority, social
compliance, concrete threats and vague threats. We also investigated
whether users turned off browser malware warnings (or would have, had
they known how)."
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--Lauren--
Lauren Weinstein (lauren@vortex.com): http://www.vortex.com/lauren
Co-Founder: People For Internet Responsibility: http://www.pfir.org/pfir-info
Founder:
- Network Neutrality Squad: http://www.nnsquad.org
- PRIVACY Forum: http://www.vortex.com/privacy-info
Member: ACM Committee on Computers and Public Policy
Lauren's Blog: http://lauren.vortex.com
Google+: http://google.com/+LaurenWeinstein
Twitter: http://twitter.com/laurenweinstein
Tel: +1 (818) 225-2800 / Skype: vortex.com
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